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Strategic thinking. Strategic Concept in Business
dates of programs start
2/11/2021
формат
3 modules
2+2+1 day
cost
35000 uah uah
Strategic thinking. Strategic Concept in Business
‘No problem can be solved from the same level of consciousness that created it.’ Albert Einstein
Program's Target Audience: CEOs and founders of the companies who:
Are willing to give new meanings to their business: what does my company work for? Who is our customer? What value are we creating for our customer?
Seeking new growth points and new business models
Ready to transform their own companies
What does the Program provide?
Ability to work with strategic DNA of a system. Conceptual key points to work with business systems
Understanding how to influence the whole system instead of adjusting its separate components
Principles of implementing the systematic thinking in business
Approach to form a strategic concept as a prerequisite for developing a strategy
Understanding the logic of creating, adjusting and developing business systems
The structure of the program
DAY 1
Nature of strategy. Necessity of moving towards the open system strategy

  • Global trends and future challenges as a motivation to change the way of thinking. Future trends are not based on continuation of the past trends
  • Concept of business as a system.
  • Company as a system consisting of people. Skills, competences, abilities
  • Vital principles of managing a company as a whole.
  • Introduction into systematic thinking
  • System boundaries
  • Principles of systems’ existence. Natural basis for existence and development of business systems
  • What does a manager really manage?

DAY 2
Logical guidelines to change the rules of the game at strategic level

  • Paradigm as rules of the game. Life cycle of paradigms
  • Work at the level of paradigms and ability to identify them
  • Role of leader and manager
  • Nature of leadership and systems
  • Nature of strategy
  • Strategic concept of a business, its definition, communication and implementation in order to adjust a business
  • Elements of a strategic concept as operating tools. An idea that structures: Vision. Mission. Values.
  • Vision as energy for creation. Methods of creating a company’s vision.
  • Leadership and management styles: charisma vs. serving, anti-crisis vs. development.
  • Introduction into the “Customer dimension” system of methods

DAY 3
Strategic concept in business

  • Analysis of the results of the first unit and the new experience gained
  •  Mission as logical guideline for existence and development of a company: client, customer, stakeholders, product as value proposition; their peculiarities.
  • Developing a mission: “Customer dimension”, identifying our client and what values we are creating for our customer
  • Case study “Strategic session”

DAY 4
“Customer dimension” methods as basis for a business model.

  • Specifics of communicating a mission within a company.
  • Case study.
  • Examples from the practice of international and Ukrainian companies
  • Values in the context of business. The most effective leverage for changes.
  • Principles of work with values
  • Process of changing the values

Feedback сесія
20 грудня
Faculty
Oleksandr Savruk more details
Dean
What do you need to attend?
1.
Application form
Fill out the online application form
2.
Communication
Speak with the Program Manager
cost
35000 uah uah
Apply for the program
For more information about the program, please contact
Kateryna Kapra
EDP program manager
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