Dmytro Lishenko: “People transformed by culture can create a powerful synergy.”

Today, war requires not only physical strength and courage, but also innovative approaches. Military leaders must be not only strategists but also agents of change. We talked to our alumnus, Marketing Manager at Teva Ukraine, now an officer in the medical supply unit of the Third Separate Assault Brigade, Dmytro Lyshenko, about the organization of army processes, decision-making, and how business knowledge helps in the military. How systemic thinking and deep motivation sustain energy and efficiency in the most difficult conditions is the subject of our article.