The word "culture" has been on many people's lips lately. Different people approach this topic differently, which is reflected in the further understanding of its impact on socio-political, business, and personal life. On February 4 at 18:00, we met with Olga Sagaidak, co-founder of the Coalition of Cultural Figures and Dofa Fund, cultural project manager. They will share an experienced perspective on the impact of culture on systems at different levels.

At the beginning of the discussion, we will talk about integrating culture into public policy. Next, we turn to business issues: on the one hand, we will look at the possibility of cultural projects being an original business that can add value to customers. On the other — talk about the impact of social capital generated by culture on business.

No less critical topic for discussion with students will be the discussion of the art market and the visual arts market in Ukraine in global contexts — Olga will talk about the existing limitations and opportunities for the development of this area.

At the end of the event, participants will have the opportunity to hear about cultural initiatives in which Olga participates, changing the modern landscape of the cultural market of our country.

So we invite you to join the exciting discussion on 4.02 at 18:00.

The event will be held within the Swiss-Ukrainian Project "Strengthening Membership Business Associations of Micro, Small and Medium Enterprises" implemented by the United Nations Development Program in Ukraine (UNDP) in cooperation with the Ministry of Economy of Ukraine and with the support of Switzerland.

Can culture be a business?