Business transformation begins the moment the top team decisively shifts from improving current products, processes, and business models to radically rethinking the company's strategic idea. When the old model has run its course, it's not the tools that need to change — it's the vision: which markets to serve, what value to create.

The context for this conversation with Yurii Shevchenko, an alumnus of the Presidents' MBA program, will be the transformation experience of UKROLIYA. This is an example of how a business moves beyond the traditional commodity model to create high-value-added products and develop professional niches, including the organic segment and special solutions for HoReCa.

We invite founders and top managers of companies. The conversation will unfold across three dimensions:

Change yourself: about personal transformation as the first level of change.

Change your company: about how these changes become the impetus for fundamentally new business decisions.

Change the world: about going beyond corporate interests and understanding a broader scope of responsibility.**

Seats are limited, so priority will be given to those who are considering studying in MBA programs.

Date: May 12, 7:00 PM

Format: Offline