Announcing the event “MBA Preview: Business Analytics as a Tool for Strategic Management in Business,” which will take place on January 29.

MBA Preview is a series of specialized events focused on key topics taught in the MBA programs at kmbs.

During the event, we will reflect on and discuss how a business development strategy influences a company’s capitalization:

- What is the value of business flexibility?  
- What are the key factors that determine a company’s sales, profit margins, and overall business efficiency?  
- What indicators can be used to measure the effectiveness of a business development strategy?  
- How can we make data “speak”?  
- What is the role of an analytics department within a corporate governance structure?

This event will be valuable for entrepreneurs and top managers seeking effective ways to manage their businesses and respond flexibly to challenges in a dynamic business environment.

Format: Offline & Online  
Date and Time: January 29, 19:00–21:00  
Location: Kyiv, 8/5 Voloska St., Building 4, 4th Floor